Sleepy Cloud by SC

Sleepy Cloud is a pj brand that centers around friendship, fun, and cozy vibes!

”Sleepy Cloud was created from a simple belief: you should be able to feel cute, comfortable, and put together at all times — even when you’re just going to sleep. Matching pajama sets have always felt like a small luxury to me, a way to treat yourself and feel confident in the quiet moments at home.”

- Sophia Castiblanco, founder.

Through this project my hope was to lay back and capture the process while Jasmine Oliver did her thing. All of the photography used on the socials/site is done by her.
The day in itself was a fun little cozy day, playing on ways to tell Sleepy Cloud’s story.